For Immediate Release
Vancouver, BC – Field Hockey Canada has added to its staff with the hiring of new High Performance Manager, Lisa Northrup, and Creative & Communication Manager, Shaheed Devji.
“We are very proud to bring both of these talented professionals on board,” says Field Hockey Canada CEO Jeff Sauvé. “Lisa and Shaheed possess both a great deal of knowledge and experience in their respective fields and passion for sport, and will both undoubtedly help Field Hockey Canada grow on and off the field.”
As High Performance Manager, Northrup will play a critical role in National Programs, including the planning and delivering of high performance strategies, and serving as a key contact for various international and domestic partnerships.
“I’m looking forward to being a part of the development and strengthening of the sport of field hockey across Canada,” says Northrup, who is a certified Strength and Conditioning Specialist and Registered Holistic Nutritionist.
“I look forward to supporting the National teams’ quest to advance in the world standings as they strive for the podium in 2016 and beyond.”
Over the last ten years, Northrup has been dedicated to helping Canadian athletes reach their athletic goals. She has worked with many elite and professional athletes in a variety of sports. Most recently, she worked with professional Canadian tennis player, Rebecca Marino, on the WTA tour as a conditioning coach, sport nutritionist, and manager.
As Creative and Communication Manager, Devji will handle all public facing communication for Field Hockey Canada. With a focus on creative storytelling, his aim will be to increase the public profile of the programs, teams and athletes and celebrate their successes as they compete at the highest levels of their sport.
Among Devji’s responsibilities will be two new video series: “Field Hockey Canada 365”, a behind the scenes look into being a field hockey player in Canada; and “Field Notes,” an informative and entertaining series of short videos about field hockey in Canada.
“To be a part of what is happening with field hockey in Canada is really exciting,” he says. “The passion, dedication and skill of our athletes is next to none, and sharing their stories, I believe, has the ability to inspire others to pursue their dreams of achieving sporting excellence.”
Devji comes from a diverse professional background having worked in television broadcasting as a sports and news reporter and anchor for CTV News and CHEK TV. He has also worked in marketing and corporate communication, most recently with the Richmond Olympic Oval. Devji also owns and operates a new media agency, Mecca Creative, based in Vancouver, British Columbia.
Both Northrup and Devji will begin work with Field Hockey Canada immediately.
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About Field Hockey Canada
From grass roots to high performance, Field Hockey Canada is working to develop and strengthen field hockey across the country, and to position our National Teams for podium contention in 2016 and beyond.
Field Hockey Canada Contact:
Manager, Creative and Communications
Field Hockey Canada